MrBeast’s ‘Real Life Squid Game’ and the price of viral stunts

First, everyone was talking about “Squid Game,” the Korean psychological thriller that became Netflix’s biggest series launch ever, with 142 million viewers. Now, everyone’s talking about YouTuber MrBeast’s recreation of the show’s titular fight-to-the-death, which racked up 142 million views in eight days. (Don’t worry, no one was killed). Jimmy Donaldson (MrBeast), the 23-year-old who […]

FourFront nabs funding to build an interconnected network of fictional TikTok stars

Every popular social media platform has opened up a new type of storytelling to a new generation of users, but TikTok’s impact has perhaps been the swiftest as the short-form video platform’s user base has quickly swelled past 1 billion users and transformed how social media stars are made. FourFront is a media startup that’s […]

Fin names former Twilio exec Evan Cummack as CEO, raises $20M

Work insights platform Fin raised $20 million in Series A funding and brought in Evan Cummack, a former Twilio executive, as its new chief executive officer. The San Francisco-based company captures employee workflow data from across applications and turns it into productivity insights to improve the way enterprise teams work and remain engaged. Fin was […]

Food conglomerate Forward Foods becomes Starday, raises $4M

Forward Foods, creating healthy and sustainable food products, changed its name to Starday and raised $4 million in seed funding to take on “big food” incumbents. Equal Ventures and Slow Ventures co-led the round and were joined by Haystack, Great Oaks Venture Capital, XFactor Ventures, ABV and a group of angel investors. Chaz Flexman, co-founder […]

SoftBank-backed Embark Veterinary valued at $700M after $75M Series B

Now that you have that COVID dog, Embark Veterinary wants to help him or her be in your life for a long time by offering DNA testing with the goal of curbing preventable diseases and increasing the lifespan of dogs by three years within the next decade. The Boston-based dog genetics company raised $75 million […]