It’s OK to borrow ideas when building your startup’s website

It was a light week for the Experts program, but what we missed in quantity, we made up for in quality: Joey Noble, community manager for DemandCurve, shared a teardown of Zapier’s homepage that contains insights you can use to improve the storytelling techniques on your own website, including more effective copywriting and calls to […]

Should your company be using a flexible pricing model?

This week’s top story is located at the crossroads of growth marketing and software development. Usage-based pricing (UBP) for SaaS services is becoming more popular as companies of every type automate their processes, but one important result of the shift is that companies that adopt UBP see a return on their customer acquisition costs much […]

Appetiser’s co-founders discuss building client relationships and getting to MVP

Appetiser‘s site lists three factors for app success: Technology, marketing, and design. And while the Australian agency was recommended to TechCrunch via our our survey to identify software development partners for startups, it could just have well have come through our survey to recommend growth marketers, which you can answer here. With a focus on […]

Arbisoft co-founder Yasser Bashir on building trust with early-stage startups

Co-founded in 2007 by Yasser Bashir, Arbisoft falls on the larger end of the spectrum of software development partners that our readers have recommended in our ongoing survey. Today, the company has a few hundred employees distributed across Pakistan, Australia, Texas and Malaysia, but it continues to service startups of all sizes, says Bashir. Omri […]

Which software consultants do startups love to work with?

Outsourcing engineering has become more common in recent years, so we’re starting a new initiative to profile the software consultants who startups love to work with the most. Founders and other startup leaders, just fill out this quick survey with a few more details to help us find the right ones. For our first profile, […]

App agency Chop Dawg on helping startups build for the long term

Chop Dawg describes itself as an app development agency, but these days that can mean helping startups build and scale software over many years. Founded in 2009 by Joshua Davidson when he was 16 years old, the Philadelphia-based company has worked on the launch of over 350 digital products to date. Clients range from big […]